What is I:CO
I:CO is short for I collect.
Collect any clothes and shoes you don’t need or want any more and bring them to a participating I:CO retailer where you will be rewarded with discounts good towards your next purchase.

Meet the I:Counter. A smart little piece of engineering, designed to effectively, discretely and tirelessly accept shoes and clothing. The recycled cardboard skin, contains the shipping box and a built-in scale, which receive and weigh the deposited goods and instantly dispenses a voucher, good for a purchase at the participating retaile store.
In participating, you help give valuable resources another life and keep them in an everlasting cycle. You save the planet and save money. More accurately, I:CO’s partnership with one of the world’s largest, most experienced and innovative clothing and shoe recycling companies ensures that your collected items are professionally recycled and repurposed into much needed raw materials -- aspiring to nothing less than Zero Waste.
I:CO makes it easy to do the right thing. Create the future, now.

Why I:CO
Nearly 150 million tons of shoes and clothing are sold worldwide every year. Today, only a small percentage of that is reintroduced into the production cycle as reclaimed and renewed materials. MORE

I:CO Partners
The planet suffers from mass production and mass consumption of textiles. I:CO and its partners are leading the change by facilitating the repurposing and recycling of used clothing and. MORE

